By: Eva Baxter
Turtle has made strides in the crypto ecosystem by launching an innovative framework aimed at reshaping how liquidity is measured and rewarded in digital finance. The new system, the Turtle Liquidity Leaderboard, ranks participants based on verified deposits, user distribution, and engagement multipliers, offering a standard measure for protocols and liquidity providers.
This initiative comes at a time when liquidity is becoming increasingly scarce in digital asset markets. Research from Kaiko highlights that liquidity for the top 50 altcoins fell by around 30% in early 2025. Amidst this backdrop, Turtle offers a solution by focusing on sustained liquidity rather than vanity metrics. According to Turtle's CEO, the leaderboard operates on capital metrics rather than influencable engagement statistics.
The leaderboard utilizes three distinct criteria: a Liquidity Score, a Distribution Score, and Boosts. These components account for time-weighted deposits, user referrals, and verifiable engagement, respectively. This model aims to provide a dependable benchmarking tool that can guide capital allocation effectively.
The launch builds on Turtle’s history of coordinating liquidity, as seen in their previous campaigns such as the Arbitrum TAC event, and their involvement securing a $6.2 million seed round with backing from industry heavyweights like ConsenSys. As Turtle continues to iterate on this system, they hope to integrate it further into a range of protocols, enhancing both social engagement and financial incentive structures in a composable and transparent manner.